And when I say no one, I mean the mainstream audience, not the fanboys/girls. Because the latest ratings have come out and they are not very good, which is a shame as the show keeps getting better and better. So let’s take a look at the ratings for Agents of Shield.
The latest episode of Agents of Shield (season 2 episode 12) dropped to a series low. The show garnered 3.8 million viewers with a 1.5 demo rating. To put that in perspective, those are the numbers ‘The Flash’ normally receives (the latest episode of The Flash had 4.08 million viewers and a 1.48 demo rating). And for The Flash, that is considered good as the show airs on The CW, where the average show has a hard time even getting 2 million viewers. Agents of Shield on the other hand, airs on ABC, and should at least be getting a number in the 6 millions.
So what’s with the falling ratings? The ratings for the show had been on decline ever since the premiere of the show, and the reason for that was obvious. The show was marketed as a superhero show, with Iron Man and the Hulk in the promos. Obviously this show wasn’t a superhero show, and it was especially disappointing as the quality of the show wasn’t good either.
But then things got better, and as the show starts to tackle the Inhumans story arc, the momentum of the show increases. However that still isn’t enough to attract the average viewer apparently.
Right now, it looks like people aren’t interested in a spy show, that takes place in the Marvel universe, they want a superhero show that takes place in the Marvel universe. Which is why I believe Daredevil will do really well. However that’s on a completely different platform. Agents of Shield is on network television, and needs to attract the masses.
With the advertisements for the show, starting to show more of Skye and her powers, perhaps people might be a little intrigued and watch the show, but that might be difficult. Because for a new viewer to start watching the show from now, that would be confusing as heck.
And that’s one of the problems with Agents of Shield. If you miss one episode, you wind up getting very confused. Sometimes there is a little too much going on in Agents of Shield. The reason why the last episode was so good in my opinion, was because it was very team focused. There can be times where there are too many different story arcs going on in the one episode, that it gets a little difficult keeping track.
The upcoming Inhumans story arc is going to be a big one, so for a new viewer to jump in from the middle of season two, might find it too hard to follow. The good thing with Arrow and The Flash, is that they tend to have shorter story arcs, so it’s easier to jump on board. The story arcs are quite long and extensive in Agents of Shield now, which is great for a regular viewer, but not for a casual viewer. A casual viewer could put on The Flash without watching last week’s episode, and still have an easy and fun time watching the show. The same can’t be said with Agents of Shield, and that has a lot to do with the hundred characters on the show. I honestly don’t even remember who half the bad guys on the show are anymore.
With all the twists and turns and the many, many characters, Agents of Shield is a great show for the regular, dedicated viewer, but not so much for the casual viewer. Which is probably why the ratings continue dipping. If the ratings keep going in this direction I would not expect the show to last longer than four seasons.
Regardless, the show continues getting better, so hopefully after The Avengers: Age of Ultron comes out, Agents of Shield will receive some more attention, and get the ratings it deserves again.
Categories: Comic book tv shows